THE BRAND
Everyone knows WHO Snapchat is, and its safe to assume that they also have a baseline understanding of WHAT Snapchat does. But I'm willing to bet, and so is Snapchat that there are more layers to that onion.
THE APPROACH
Sapphire, an influencer marketing platform, approached me and asked if I could DP a campaign that felt organic, pointed, and engaging. I worked in my space, creating a look that I believed would engage the audience they were targeting, and I executed the script myself. It felt wonderful knowing that Sapphire and their team would absolutely crush the edit and pacing
The campaign was actually incredibly simple, but also very effective. Sometimes the best things are.